Local Business Schema Generator
Generate LocalBusiness JSON-LD to boost your local SEO and Google Maps presence.
Type: CafeOrCoffeeShopCity/Region: Springfield, ILDays Open: 5Rating: 4.5 (89 reviews)
Business Identity
Contact
Address
Geo Coordinates (optional)
Helps Google Maps pin your location precisely. Leave blank to omit.
Opening Hours
Aggregate Rating
Paste this snippet inside a <script type="application/ld+json"> tag in your page's <head>.
About Local Business Schema Generator
The Local Business Schema Generator creates LocalBusiness JSON-LD structured datathat search engines like Google use to power rich results, Knowledge Panels, and Google Maps listings. By embedding this markup in your site's <head>, you give Google accurate information about your business name, type, address, phone number, opening hours, price range, and customer ratings — all the signals that improve local SEO and help customers find you faster.
Built and maintained by Meet Shah · Last updated
What this tool is used for
- Adding LocalBusiness markup so a listing can surface address and hours.
- Producing the opening-hours format the specification expects.
- Marking up a location page that currently has no structured data.
- Producing consistent markup across several branch pages.
- Checking a branch page's markup still matches after an address or hours change.
Frequently Asked Questions
- What does LocalBusiness markup do?
- Describes the business as structured data — name, address, phone, hours, geo coordinates — so search engines can associate the page with a real place. It supports rich results and knowledge panels rather than guaranteeing them.
- Why does NAP consistency matter so much?
- Because name, address and phone are what search engines use to match your site against directory listings and map data. A discrepancy between the markup, the footer and a directory entry weakens the association, which is the practical mechanism behind local ranking advice.
- How are opening hours written?
- As `openingHoursSpecification` with day-of-week arrays and times, which handles split hours and seasonal variation properly. The older string form `Mo-Fr 09:00-17:00` still parses and cannot express a lunchtime closure or a public holiday exception.
- Should I use a more specific type?
- Yes where one exists — `Restaurant`, `Dentist`, `HardwareStore` are all subtypes of LocalBusiness and carry additional properties. Being specific is free and gives search engines more to work with than the generic type does.
- Can I mark up reviews I collected myself?
- Only if they are genuine and displayed on the page. Self-serving review markup — ratings not visible to visitors, or aggregated from elsewhere — is a documented policy violation, and the penalty removes rich results across the whole site rather than one page.
Common errors and gotchas
- Publishing an address or hours in the markup that differ from the page, which is a guidelines violation.
- Using a free-text opening-hours string rather than the structured format.
- Marking up one page for several locations, when each needs its own.
- Adding reviews with no genuine reviews behind them.
- Leaving hours stale after a seasonal change, which is worse than omitting them.
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